Thursday, 24 June 2010
Wednesday, 3 March 2010
Questionnaire
1.how does this image reprosent?
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2.what does drink driving seem to you as a child?
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3.Do you drink drive if so does this image make you mant you to stop drink driving?
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4.This image is just one of many disturbing images of what drink drive does to you. Do you think this image would make you stop drink driving if you drink and drive or not?
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5.The colours used in the image are they appropriate to the image?
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2.what does drink driving seem to you as a child?
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3.Do you drink drive if so does this image make you mant you to stop drink driving?
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4.This image is just one of many disturbing images of what drink drive does to you. Do you think this image would make you stop drink driving if you drink and drive or not?
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5.The colours used in the image are they appropriate to the image?
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Wednesday, 10 February 2010
Campaign (Drink Driving)
THIS IS A CAMPAIGN ABOUT DRINK DRIVING!!!!
Insert an image that is associated with your chosen campaign into the box on the right and write the slogan associated with this.
Let’s play a game. If you drink and drive you LOSE!!!
What is the main message or purpose of this campaign? Write a full explanation about this campaign in your own words
The main message for this topic I am on is to stop innocent drivers killing people or even killing themselves also I am here to encourage the younger generation (18-25) to drink sensible but don’t drive while you have had a few pints. And to reduce the points taken off there licences.
What different media forms where used to promote the campaign message? (you wil upload any YouTube clips to your blogger later in the term) make a note of the html/url address for later
http://www.youtube.com/watch?v=qpYq9CBZoKQ
Examine the target audience and state why and how you think they have been targeted?
I am targeting the older and younger drivers due to the fact that most young people who drive think there invincible when they drink and drive. Also the older public because they think when they are getting through a bad time that because there experienced at driving there ok to drink and drive when its not also look at it in the point of the people who die from drivers who don’t obey the law.
Write down the names of key organisations associated with this campaign.
Are they well-known? If so why?
The main purpose of the drink and drive campaign is to do with council and there is a website called http://www.cadd.org.uk/ and they also campaign about drink and driving, also cadd stands for campaign against drink driving.
Identify the historical aspects to the campaign.
When did it start, is it still running. Have there been any government laws introduced as a result of this campaign.
THE YEAR OF 1971
In 1872 it became an offence to be drunk in charge of carriages, horses, cattle and steam engines!!
THE YEAR OF 1925 CRIMINAL JUSTICE ACT
In 1925 it became an offence to be found drunk in charge of ANY mechanically driven vehicle.
THE YEAR OF 1962 ROAD TRAFFIC ACT OF 1962
The possibility of using body fluids for alcohol analysis was first approached in the UK by the Road Traffic Act of 1962 (aka The Marples Act), although no legal limit was specified and it was not an offence to refuse to supply a blood or urine sample, although failing to do so could be used as supporting evidence to secure a drink driving conviction.
Before this act was introduced successful drink driving prosecutions relied solely upon the subjective tests and observations of so called 'police surgeons' and other evidence such as witness statements and the like.
THE YEAR OF 1964 ACCIDENTS, ALCOHOL AND RISK STUDY
A study entitled Grand Rapids Effects Revisited: Accidents, Alcohol and Risk funded by the US public health service and the Licensed Beverage Industries of New York that was carried out in 1964 found that 80mg of alcohol in 100ml of blood was the level at which the chances of being involved in a crash rises sharply for most drivers.
THE YEAR OF 1965 UK GOVERNMENT PREPARES TO INTRODUCE NEW DRINK DRIVING LAW
The UK government announces that it is preparing to introduce a blood alcohol limit for drivers (drink driving limit). This move comes as a result of the increase of road traffic accidents involving drivers who had been drinking alcohol.
Examine theeffectiveness of the campaign- Identify any facts and figures concerning the impact this campaign may have had on society
560(p) people were killed in drink and drive related incidents in 2009
2,100(p) were seriously injured
P= provisional
(http://www.crashmagnets.com/Students/Facts_Figures/DrinkDriving.html)= the information that I found about the facts and figures is from the website above.
Also every 15 minutes a teenage die due to drink driving.
Insert an image that is associated with your chosen campaign into the box on the right and write the slogan associated with this.
Let’s play a game. If you drink and drive you LOSE!!!
What is the main message or purpose of this campaign? Write a full explanation about this campaign in your own words
The main message for this topic I am on is to stop innocent drivers killing people or even killing themselves also I am here to encourage the younger generation (18-25) to drink sensible but don’t drive while you have had a few pints. And to reduce the points taken off there licences.
What different media forms where used to promote the campaign message? (you wil upload any YouTube clips to your blogger later in the term) make a note of the html/url address for later
http://www.youtube.com/watch?v=qpYq9CBZoKQ
Examine the target audience and state why and how you think they have been targeted?
I am targeting the older and younger drivers due to the fact that most young people who drive think there invincible when they drink and drive. Also the older public because they think when they are getting through a bad time that because there experienced at driving there ok to drink and drive when its not also look at it in the point of the people who die from drivers who don’t obey the law.
Write down the names of key organisations associated with this campaign.
Are they well-known? If so why?
The main purpose of the drink and drive campaign is to do with council and there is a website called http://www.cadd.org.uk/ and they also campaign about drink and driving, also cadd stands for campaign against drink driving.
Identify the historical aspects to the campaign.
When did it start, is it still running. Have there been any government laws introduced as a result of this campaign.
THE YEAR OF 1971
In 1872 it became an offence to be drunk in charge of carriages, horses, cattle and steam engines!!
THE YEAR OF 1925 CRIMINAL JUSTICE ACT
In 1925 it became an offence to be found drunk in charge of ANY mechanically driven vehicle.
THE YEAR OF 1962 ROAD TRAFFIC ACT OF 1962
The possibility of using body fluids for alcohol analysis was first approached in the UK by the Road Traffic Act of 1962 (aka The Marples Act), although no legal limit was specified and it was not an offence to refuse to supply a blood or urine sample, although failing to do so could be used as supporting evidence to secure a drink driving conviction.
Before this act was introduced successful drink driving prosecutions relied solely upon the subjective tests and observations of so called 'police surgeons' and other evidence such as witness statements and the like.
THE YEAR OF 1964 ACCIDENTS, ALCOHOL AND RISK STUDY
A study entitled Grand Rapids Effects Revisited: Accidents, Alcohol and Risk funded by the US public health service and the Licensed Beverage Industries of New York that was carried out in 1964 found that 80mg of alcohol in 100ml of blood was the level at which the chances of being involved in a crash rises sharply for most drivers.
THE YEAR OF 1965 UK GOVERNMENT PREPARES TO INTRODUCE NEW DRINK DRIVING LAW
The UK government announces that it is preparing to introduce a blood alcohol limit for drivers (drink driving limit). This move comes as a result of the increase of road traffic accidents involving drivers who had been drinking alcohol.
Examine theeffectiveness of the campaign- Identify any facts and figures concerning the impact this campaign may have had on society
560(p) people were killed in drink and drive related incidents in 2009
2,100(p) were seriously injured
P= provisional
(http://www.crashmagnets.com/Students/Facts_Figures/DrinkDriving.html)= the information that I found about the facts and figures is from the website above.
Also every 15 minutes a teenage die due to drink driving.
Capaign (smoking)
THIS IS MY CAMPAIGN ABOUT SMOKING!!!!
Insert an image that is associated with your chosen campaign into the box on the right and write the slogan associated with this.
Stop for good or children might get ADDICTED to YOUR smoke!!!
What is the main message or purpose of this campaign? Write a full explanation about this campaign in your own words
The main message for this topic I am on is to stop people of all ages to stop smoking for good because it seriously affects your health and the lungs which smoking will give you lung cancer if smoking for long length periods and it will affect the love ones around you because the toxic smoke exhaled is just as deadly as the tar inhaled.
What different media forms where used to promote the campaign message? (you will upload any YouTube clips to your blogger later in the term) make a note of the html/url address for later
http://www.youtube.com/watch?v=QHOaJSXr9HI
http://www.youtube.com/watch?v=7UPCHZYqg6s
Examine the target audience and state why and how you think they have been targeted?
I am targeting this generation due to the fact that they are wasting the life’s away because of smoking and that they have there whole life ahead of them. Also the fact that smoking is so addictive
Examine the effectiveness of the campaign- Identify any facts and figures concerning the impact this campaign may have had on society I am targeting at mostly the younger generation (12-29).
There are many facts and figures about smoking including about 114,000 people in the UK die each year due to smoking Of these deaths, about 42,800 are from smoking-related cancers, 30,600 from cardiovascular disease and 29,100 die slowly from emphysema and other chronic lung diseases. Also people on average smoke 5,000 cigarettes a year.
Write down the names of key organisations associated with this campaign. Are they well-known? If so why?
The main purpose of the stop smoking campaign is to stop people from smoking because it doesn’t just affect yourself but the people around you. But the organisation that are involved to stop smoking is the NHS and this website encourages people to stop for the sake of there health and others around them http://www.stop-smoking-updates.com/quitsmoking/stop-smoking-resources/articles/campaign-posters-for-anti-smoking.htm
Identify the historical aspects to the campaign.
When did it start, is it still running. Have there been any government laws introduced as a result of this campaign.
No Smoking Day was established as a national event on Ash Wednesday in 1984, and has grown in status and in impact over the past the 25 years. In 1988 No Smoking Day took on full time campaign staff and the Day continues to be organized by a small number of full time staff. No Smoking Day has been a registered charity since 1991. The success of the No Smoking Day is built on the commitment of local organizers throughout the UK. There are now over 8,000 registered campaigners for No Smoking Day and the charity circulates over 35,000 campaign packs each year.
Insert an image that is associated with your chosen campaign into the box on the right and write the slogan associated with this.
Stop for good or children might get ADDICTED to YOUR smoke!!!
What is the main message or purpose of this campaign? Write a full explanation about this campaign in your own words
The main message for this topic I am on is to stop people of all ages to stop smoking for good because it seriously affects your health and the lungs which smoking will give you lung cancer if smoking for long length periods and it will affect the love ones around you because the toxic smoke exhaled is just as deadly as the tar inhaled.
What different media forms where used to promote the campaign message? (you will upload any YouTube clips to your blogger later in the term) make a note of the html/url address for later
http://www.youtube.com/watch?v=QHOaJSXr9HI
http://www.youtube.com/watch?v=7UPCHZYqg6s
Examine the target audience and state why and how you think they have been targeted?
I am targeting this generation due to the fact that they are wasting the life’s away because of smoking and that they have there whole life ahead of them. Also the fact that smoking is so addictive
Examine the effectiveness of the campaign- Identify any facts and figures concerning the impact this campaign may have had on society I am targeting at mostly the younger generation (12-29).
There are many facts and figures about smoking including about 114,000 people in the UK die each year due to smoking Of these deaths, about 42,800 are from smoking-related cancers, 30,600 from cardiovascular disease and 29,100 die slowly from emphysema and other chronic lung diseases. Also people on average smoke 5,000 cigarettes a year.
Write down the names of key organisations associated with this campaign. Are they well-known? If so why?
The main purpose of the stop smoking campaign is to stop people from smoking because it doesn’t just affect yourself but the people around you. But the organisation that are involved to stop smoking is the NHS and this website encourages people to stop for the sake of there health and others around them http://www.stop-smoking-updates.com/quitsmoking/stop-smoking-resources/articles/campaign-posters-for-anti-smoking.htm
Identify the historical aspects to the campaign.
When did it start, is it still running. Have there been any government laws introduced as a result of this campaign.
No Smoking Day was established as a national event on Ash Wednesday in 1984, and has grown in status and in impact over the past the 25 years. In 1988 No Smoking Day took on full time campaign staff and the Day continues to be organized by a small number of full time staff. No Smoking Day has been a registered charity since 1991. The success of the No Smoking Day is built on the commitment of local organizers throughout the UK. There are now over 8,000 registered campaigners for No Smoking Day and the charity circulates over 35,000 campaign packs each year.
Wednesday, 3 February 2010
My mind map on campaigns
This is a mind map that examines and analyse the different area of a campaign that are conducted to the tree map such as the pupose of a campaign which is linked to the communication and to raise awareness of the issue you are explaning about. Also the techniques used in a campaign which are the persuasion used and the threats which humour our campaign or gives a dramatic impact on the campaign.
Friday, 22 January 2010
STOP SMOKING AD
This advert is advert for my stop smoking campaign on my factfile. This advert is explaining that when you smoke you get hooked on and there are some facts in the video about smoking.Also the sounds used are non diegetic because there w
Thursday, 21 January 2010
DRINK DRIVING IS BAD
i found this video for my drink driving campaign on my facefile. this advert is a women explaining to the man to stop drink driving and some think else happens after.
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